Should You Compete with Amazon or Sell on Amazon? - Harvard Business Review

Monday, May 23, 2016

Harvard Business Review

Should You Compete with Amazon or Sell on Amazon?
Harvard Business Review
The shift from brand loyalty to platform loyalty has forced specialized online retail companies like my own to ask, How can I keep my customers loyal? Do I sell my products on my own website, or do I sell them through Amazon or another third party ...


 
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