Facebook Planning to Shut Down its Ad Exchange - Wall Street Journal

Wednesday, May 25, 2016

Wall Street Journal

Facebook Planning to Shut Down its Ad Exchange
Wall Street Journal
Facebook had pared down the number of partners eligible to buy ads via FBX in early 2015 and lately appears to have shifted its focus to its own Audience Network, which lets marketers buy ads across the Web using Facebook's data--through direct deals ...

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